WAVE Program
Linking Software Vendors and Carriers to deliver more value, faster
The value of mobility is clear and easy to explain to your customers.
For software vendors, working with carriers can be intimidating:
- Multiple sales channels (retail, b2b, enterprise, indirects)
- Shifting organization structures
- Unique data application policies and network constraints
- Rapid introduction of new pricing packages, devices, and bundles
For carriers, working with thousands of software vendors can be complex:
- Hundreds of unique verticals with small markets
- Complex sales cycles and lengthy implementations
- Inconsistent pricing models with little opportunity to share revenue
Gearworks created the WAVE (Wireless Application Vendor Ecosystem) partner program to engage software vendors who see the opportunity to leverage the market reach of wireless carriers and to provide carriers with ready access to thousands of business applications and the opportunity to share in the revenue earned.
WAVE gets you to market fast
The WAVE program includes:
Partnership:
- Software vendors establish one agreement with Gearworks to mobilize across all supported carriers
Marketing:
- Packaging and branding guidance,
- Sales tools for the software vendor and carrier channels,
- Joint demand generation programs
Sales:
- Gearworks field and inside channel sales team
- Account strategy and joint selling
- Demonstrations and webinars
- Sales training on product and on how to position and sell mobility
- Lead sharing
Support:
- Align points of contact and issue escalation policy
- Tiered support structure
- Integration services engagement teams for large deployments or custom integration support
- 24/7 customer support including customer advocate outreach
Business Model:
- No up-front fee for partnering
- Royalty and revenue share with carriers based on marketing or billing services provided
|
